Holy missed opportunity!

When a local gym chain posted this message, they were simply spreading news about their new hire. And that's great: it's a simple message, a relevant update, and a good way to bring in Bruce's friends. 

But - come on - a killer opportunity is staring them in the face!

What if they had gotten a little creative? It wouldn't take much effort to turn this basic announcement into something people would naturally smile at and talk about.

How about these fun, buzzworthy alternatives?

MEET OUR NEW TRAINER
BRUCE WAYNE
(WE'RE NOT KIDDING)

WHY SO FLABBY?
MEET OUR NEW TRAINER
BRUCE WAYNE

OLD HOME: BATCAVE
NEW HOME: STAY FIT 24
OUR NEW TRAINER: BRUCE WAYNE

Whether or not Bruce is tired of the Batman jokes (sorry Bruce!), he would surely enjoy the extra clients he and Stay Fit 24 could get from a little more word-of-mouth attention.

Whatever marketing you've got going on, take a step back and ask yourself if you're missing an opportunity. It may not take much effort to go from plain to BAM! POW! ZAP! 

 

Header photo by Andrew Brannan / CC BY-ND / Original